Art of Fusion
We were asked by Atom Studio to create the Characters and Animation for the Art of Fusion advertising campaign.
Atom Studio were approached by Signature to create a 3 minute promotional film for Art of Fusion, where a young artist finds her inspiration and brings a desert oasis to life with her art. We were asked by Atom to make their story come to life with high level Characters and Animation.
We sculped, modelled and painted the 5 main characters of the piece based on Atom's designs, offering art direction to fully realise these characters.
The original brief was a 1 minute production, but the client were so happy with the character development and visuals that they decided to flesh it out into a 3 and a half minute full story.
Atom Studio developed the script and storyboards to adapt this story, then we got to work on animation.
Producer: Carla Shaw
Director: Chris Shaw
Concept Character & Storyboard Artist: Lucy Hirst
Modelling, Rigging & Texturing: Nick Tietzsch-Tyler
Character Animation & Direction: Ben Simpkins